Survey Builder for Zen Cart is an essential element of your e-store feedback system - a perfect marketing tool to make sure your business is moving in the right direction.
Wondering why one product is a best-seller while its substitute doesn't sell at all? Then ask the ones, who make that choice - your customers and prospects! The easiest way to cover most of them with your minimal efforts is to create a survey.

Zen Cart Survey Builder is an absolute must-have for you to allow your customers and prospects to evaluate the products and services you are offering.

What Zen Cart Survey Builder can do for you:

1. Build virtually any survey you can imagine : unlimited questions and personalization
   Add and customize questions any time you want
2. Measure and predict a customer's attitude toward a company and/or its products
   "Want to know the easiest way to find out what customers think about your company?" asks Esteban Kolsky, a senior research director at Gartner. "Ask them."
   Customer feedback should drive your marketing communications. Allow your customers and prospects to evaluate the products and services you are offerring
3. Get relevant customer opinion on any question
   Survey builder integrates all available data for a given respondent so that the current survey reflects only the information that is needed, being verified, or studied for change
4. Make customers feel appreciated and important
   People always evaluate your company for themselves, and when they are addressed to share their opinion makes them know it counts.
   It is also a good way to learn about customer disappointment
5. Have the customer community collectively rank the feedback and ideas
   Post the results (analysis) of a survey, associated with a product, manufacturer, etc. and let customers see "what others say"
6. Expand the use of web 2.0 at your store
   Use new web 2.0 two-way communication and community platform that solicits open-ended feedback and ideas from customers
7. And more!

How Survey Builder works - Easy as 1-2-3!

1. Create new Survey:
• set its Title and Respondent Greeting message if needed,
• build the actual survey by adding Multiple Choice, Your Opinion and other types of questions using "Drag-And-Drop" technology,
• select the right design using one of available templates and set Survey behavior.
  Then click Save to add new Survey
2. Add the Survey Link to some page at your store or paste the link into the body of your email message. The link is generated automatically.
   Surveys are always live and ready to go when you are.
   If you need to make changes, this can be done even after launching the survey.
3. Analyze the responses to each question of the survey and general survey results
   Click on the "Analyze Responses" icon in the Survey list tab to get the statistics.
   

You can use this module to:

1. Create various Questionnaires, build virtually any survey you can imagine with Survey Wizard to guide you. All question types are supported
2. Evaluate the efficiency of your marketing strategy basing on the survey results to make sure this is the way you want to go before starting out for your destination, not half way down the road
3. Integrate survey with your store design by choosing Survey template, adding some header and footer at the survey page etc.
4. Personalize the communication with respondents in Survey Greeting message
5. Add extra promotional moves: add banners, product links, images etc. to the Survey page
   

Get Survey Builder for Zen Cart now to streamline the feedback and increase the marketing research assets

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